Sony/ATV Music Publishing has hired Dinraj Shetty as Director, Sony/ATV India.
Dinraj is the first leader of the company’s newly established office in India, located in Mumbai.
He will report to Sony/ATV President, International, Guy Henderson, who is based in London.
As Director, Sony/ATV India, Shetty will be responsible for managing all aspects of the company’s India office, such as promoting Sony/ATV’s catalog, negotiating worldwide agreements, signing and developing songwriters, and fostering relationships with industry partners including Sony Music Entertainment India and IPRS.
While leading Sony/ATV India in his new position, Shetty will also continue to serve as Director, Licensing at Sony Music, where he has worked for more than twenty years.
Shetty is a well-established figure within the music and entertainment industries in India, with strong relationships across labels, broadcasters, and various digital streaming service providers.
At Sony Music, Dinraj has held various positions including Head of Sales and Retail Promotions, Head of Operations, and Digital Sales & Business Development.
Prior to entering the music industry, Dinraj worked for several top consumer goods organizations such as Godrej, Pernetti Van Melle & Marico.
“His knowledge and business acumen will ensure that Sony/ATV Music Publishing India will be a success, and I am proud to welcome him to the team.”
Guy Henderson, Sony/ATV
Sony/ATV President, International, Guy Henderson, said: “Dinraj is a dynamic executive with a detailed understanding of media content across multiple platforms, genres and languages.
“His knowledge and business acumen will ensure that Sony/ATV Music Publishing India will be a success, and I am proud to welcome him to the team.”
“I am delighted with this new role of leading Sony/ATV India, where I will be looking at creating many opportunities to harness its creative fraternity of labels, musicians and songwriters.”
Dinraj Shetty
Dinraj Shetty added: “I am delighted with this new role of leading Sony/ATV India, where I will be looking at creating many opportunities to harness its creative fraternity of labels, musicians and songwriters.
“I look forward to giving them a platform to showcase their talent through the Sony/ATV global network to the world.”
“With Dinraj at the helm, spearheading our effort into this dynamic and evolving market, we believe we will create growth and creative opportunities for both promising local composers as well as our existing catalogue and songwriters.”
Daniel Nelson, Sony/ATV
Sony/ATV Senior Vice President, International, Daniel Nelson, said: “It is truly exciting to launch and establish our Sony/ATV office in India.
“With Dinraj at the helm, spearheading our effort into this dynamic and evolving market, we believe we will create growth and creative opportunities for both promising local composers as well as our existing catalogue and songwriters.”Music Business Worldwide