Warner Chappell Music has promoted Ru Ping Gan as its Vice President of Digital, Asia Pacific, to oversee the region’s digital strategy and commercial operations.
Gan, based in Malaysia, will report directly to Natalie Madaj, SVP, Global Digital, said the music publishing arm of Warner Music Group in a Tuesday (January 24) announcement.
Gan joined the company in 2013 and was promoted to VP for Revenue and Deal Strategy, Asia Pacific, supporting the leadership teams and business with deal analysis, modeling, and crafting the terms structure of deals and revenue.
She most recently played a key role in securing a number of important commercial deals, such as landing projects with Meta, NetEase Music, Spotify, Tencent Music and YouTube.
In her new role, Gan will also help shape international policies that support local songwriters, and be tasked with driving digital strategic planning initiatives.
Commenting on her appointment, Gan said: “I couldn’t be more excited about stepping into this role. I am honoured to have this opportunity to further advance Warner Chappell’s Asia Pacific’s digital strategy alongside an incredible team who represent some of the greatest minds in the industry.”
“Ru Ping has consistently demonstrated the value that she brings to Warner Chappell Music, making great contributions through her work supporting and negotiating key agreements in Asia Pacific over the past.”
Monica Lee, Warner Chappell Music Asia Pacific
“I also can’t wait to work with existing and new digital partners to enable innovation and unlock exciting opportunities for our songwriters.”
Monica Lee, President, Warner Chappell Music Asia Pacific, added: “Ru Ping has consistently demonstrated the value that she brings to Warner Chappell Music, making great contributions through her work supporting and negotiating key agreements in Asia Pacific over the past. She brings an entrepreneurial orientation as well as an incredible wealth of experience to this role.”
Added Lee: “I am confident her deep knowledge of the field will magnify our efforts in helping our songwriters create new opportunities for success across the region.”
Natalie Madaj describes Ru Ping Gan as “a brilliant executive who has a deep understanding of Asia Pacific’s digital landscape.”
“Warner Chappell Music has taken big steps to expand our footprint in Asia Pacific over the last few years, and I am excited about the contribution Ru Ping will make to the continued growth of our digital business in the region,” Madaj continued.
In November 2022, Warner Chappell Music Korea renewed its global partnership deal with 153/Joombas Publishing, covering the entire catalog of the latter company including songs written for acts like BTS, EXO, GOT7 and SEVENTEEN.
In September, Warner Chappell entered into a new licensing agreement with Beijing-headquartered short-form video platform Kuaishou.Music Business Worldwide